We empower
your story

At PowerPR, we don’t just craft campaigns – we ignite conversations. Specializing in creating buzz and brand awareness for both local heroes and multinational brands across the Benelux, we bring your story to life across every channel that matters. From concept to execution to results, we’re your partner in making brands unforgettable. For several years we are doing powerful PR for Efteling theme park resort, SodaStream (PepsiCo), McArthurGlen Group (Designer Outlet Roermond-Roosendaal-Roubaix), Profile, and many more.

Services

A perfect blend of creativity and strategy

PR Strategy

From concept to impact - we make PR work.

Creating compelling stories about your brand, that’s what we love to do. Based on your goals, we define key messages, KPIs, timelines, and the best tools to reach your audience. From strategy to execution, we handle every detail – monitoring results in real time and fine-tuning where needed.

Press & Media Relations

We deliver headlines.

Media coverage is the game, and we play to win. With daily connections to top-tier journalists, bloggers, and influencers — both online and offline – we ensure your message gets the spotlight it deserves. Our strong press relationships translate into high-quality exposure, turning your brand into a story worth telling.

Content Creation

Your story, told in de right way.

PR is all about creating impactful content – in any format, on any platform. We craft compelling messages and bring them to life through the perfect mix of words and visuals. From social media and press releases to blogs, newsletters, podcasts, and viral videos – we create, deliver, and implement. You stay in control while we make sure your story reaches the right audience, in the right way.

Influencers

We engage the very best ambassadors for your brand.

We connect your brand with top-tier influencers, bloggers, and vloggers who truly make a difference. Our network is built on credibility and high-impact ambassadors who amplify your message authentically. From strategy to execution, we roll out powerful influencer campaigns – complete with real-time monitoring and in-depth reporting.

Monitoring

Maximizing your media impact.

We don’t just track media coverage – we optimize it. For every campaign, we monitor how your message is resonating, providing you with detailed reports and key insights. Our continuous monitoring of headlines ensures we stay ahead of the curve, allowing us to adapt in real-time and fine-tune your communication strategy for maximum impact.

Services

A balanced mix of strategy and creativity

PR Strategy

We conceptualize, produce and monitor your PR campaign.

We empower your communications plan with outstanding PR for real impact on your target audience. Based on your objectives, we define the key messages, KPIs, timings and tools. We work out your PR campaign from a to z. You receive a detailed report of the results and we finetune if needed.

Press & Media Relations

We deliver headlines.

Media coverage, that’s what it’s all about. We have daily contact with Tier 1 offline and online journalists, bloggers and influencers to guarantee maximum media attention for your message. We build strong relationships with the press and ensure high-quality exposure for your brand.

Content Creation

We tell your story.

PR is about creating content – in whatever formats it is. We select the best platforms for your message and translate your story for each selected channel, both in words and images. Whether it’s social media, a press release, a blog, a newsletter or a viral video. We deliver and implement, but you always stay in control.

Influencers

We engage the very best ambassadors for your brand.

We know the social media influencers, bloggers and vloggers who can really make a difference for your product, brand, company or event. We only cooperate with credible and A-list online ambassadors who do have a high impact. We roll out your influencer campaign, including monitoring and reporting.

Monitoring

We control and optimize your media coverage.

For each campaign, we track how much media coverage your topic has achieved and you receive a detailed report of the results and insights. We are continuously screening of what appears in the headlines about your company or brand. This allows us to efficiently anticipate the news and optimize the communication strategy.

Who we are? A team of seasoned PR professionals dedicated to creating impactful media coverage that drives results. Whether it’s boosting reputation, increasing brand awareness, or driving sales, we tailor every campaign to meet your goals.

From Instagram and TikTok to news media and trade press, we know the media landscape inside and out – online, offline, B2B, and B2C. With our extensive media network, we’ll make sure your story reaches the right audience, at the right time.

We prefer long-term partnerships, allowing us to fully immerse ourselves in your market and build media relations that speak to your unique needs. Of course, we’re also ready to tackle defined PR projects when that’s what you need.

Not an average
Antwerp based
PR agency

Who we are? A team of experienced PR professionals to help you to create impactful media coverage for your product, brand or company, with your objectives in terms of reputation, brand awareness and sales in priority.

We are familiar with every media channel: online and offline, Instagram and TikTok, news and trade press, B2C and B2B… We are happy to engage our extensive media network to spread your story to the target audience.

Preferably, we work long-term together in order to immerse ourselves optimally in your specific market and develop media relations tailored to your requirements. But defined PR projects are also possible.

Not a regular
Antwerp based
PR agency

Why PowerPR?

Because a compelling PR story outshines any ad campaign. With over 20 years of real-world PR and communications expertise, we have the knowledge and media connections to put your product, brand, company, or event in the spotlight.

PeetersPR bv
Stefaniestraat 36
2018 Antwerp
Belgium